High-quality, meat-based snack and protein bar brand is teaming up with life balance guru and author Ryan Holiday to inspire people to #TakeAnEPICBreak this fall
MINNEAPOLIS, Minnesota - Today, EPIC Provisions unveiled the results of a national survey it conducted to understand how Americans are faring in the new work-from-home environment that is dominating 2020 due to the COVID-19 pandemic. While it’s no surprise that two-thirds (66%) of work from homers (WFHers) are feeling some degree of burnout, the findings also show that nearly one-third (32%) have thought about doing something completely different professionally.
One clear takeaway of the research: taking personal breaks led to increased happiness and productivity.
However, of those workers who are staying home, many survey respondents are finding it exceptionally difficult to unplug in this new environment.
- 75% feel the need to answer emails or calls immediately, and three out of five workers feel “stuck” to their computer.
- Millennials reported the highest rate of burnout at 72%, while 55% of Boomers don’t feel guilty stepping away.
On the contrary, nearly three-quarters of those who report higher levels of happiness (72%) and productivity (73%) while working from home feel they have more time to improve themselves and learn new skills. What respondents are snacking on during those breaks also makes a difference. Those who are happier working from home are 43% more likely to currently eat healthy snacks.
Pursuing something greater and being your best self is deeply rooted in EPIC’s culture. To help more work-from-home warriors aim for greatness, EPIC has joined forces with bestselling author and wellness guru Ryan Holiday, to encourage Americans to reset this fall and #TakeAnEPICBreak the week of September 21, 2020.
“If you don't take a break, you'll break, that's what I've found,” said Ryan Holiday. “Like everyone else, I'm spending a lot more time at home, but that doesn't mean I'm not working. Maybe I'm even working harder than before because there are less distractions. It's almost more important to take deliberate moments to relax, to recharge, do something different. For me, I get up from my desk, go downstairs, grab a snack, walk around and then I get back to it.”
“At EPIC, we understand the desire for achievement and stretching to reach that next goal. But we also recognize that refueling and reengaging are critical to getting there,” said Kate Herbert, Senior Manager, Brand Experience at EPIC. “Our hope is to inspire WFHers to break up their workdays by building in moments to invest in themselves– whether that’s taking back their old commute time to listen to a podcast, fitting in a quick walk or enjoying an EPIC snack. Many folks just power through back-to-back days, and we’ve uncovered some simple ways to increase overall happiness.”
As part of his partnership with EPIC, Holiday will be encouraging workers to #TakeAnEPICBreak during the week of September 21 on his Instagram (@ryanholiday). Find more information and follow along on EPIC’s social media accounts at @Epicbar.
The above results are from an online national survey of 1,000 U.S. adults working from home full time due to the COVID-19 pandemic. Those who completed the survey are employed full-time and did not previously work from home full-time prior to the COVID-19 pandemic. The survey was fielded from July 24 to August 6, 2020, with a margin of error of +/-3.1% for the national sample.
About General Mills
General Mills is a leading global food company whose purpose is to make food the world loves. Its brands include Cheerios, Annie's, Yoplait, Nature Valley, Häagen-Dazs, Betty Crocker, Pillsbury, Old El Paso, Wanchai Ferry, Yoki, BLUE and more. Headquartered in Minneapolis, Minnesota, USA, General Mills generated fiscal 2020 net sales of U.S. $17.6 billion. In addition, General Mills’ share of non-consolidated joint venture net sales totaled U.S. $1.0 billion.
About EPIC Provisions
EPIC Provisions is a mission-based food brand dedicated to making animal-based protein bars and snacks that improve the lives of those animals, support human health, and help heal the land. Find out more at www.EPICProvisions.com and on Facebook (EPIC bar), Twitter (@EPICbar) and Instagram (@epicbar).
General Mills Corporate Communications