News Releases

Oct 07, 2011

Cereal Partners Worldwide Swiss Innovation Center awarded LEED® Platinum certification


International research center for General Mills and Nestlé breakfast cereal partnership is the first industrial facility in Switzerland to earn Platinum LEED standard

LAUSANNE, Switzerland – Cereal Partners Worldwide (CPW SA), a joint venture between Nestlé and General Mills, today announced that its Innovation Center has become the first industrial building in Switzerland to receive Leadership in Energy and Environmental Design (LEED®) Platinum certification from the U.S. Green Building Council.

“This pioneering achievement represents a best-in-class intersection of sustainability and innovation,” said Mayank Patel, vice president of Research and Development, Nutrition and Regulatory Affairs for CPW.  “CPW is proud to drive innovation in the global breakfast cereal category from Switzerland’s first LEED Platinum facility. This designation reflects General Mills’ and Nestlé’s shared commitment to environmental sustainability.”

The state-of-the-art technical facility located in Orbe, Switzerland, designs and develops new platforms to drive CPW’s future growth, including product innovation, technology, packaging, and nutrition research and development.

Operational as of February 2011, the 110,000-square-foot global Innovation Center incorporates several sustainable features, including:

  • Highly efficient, energy-saving elements that drive down energy consumption by more than 30 percent, including back up steam heating generated from coffee ground waste, and the use of alpine snow melt for cooling.
  • On-site collection of more than 50,000 gallons of rain water annually to supply 100 percent of the water used for irrigation and sanitary installations. This, in addition to low-flow, water-efficient plumbing, reduces water consumption by more than 65 percent.
  • Preservation and restoration of native landscaping and use of open space vegetation to cover nearly three-quarters of the building’s grounds.
  • Superior ventilation that exceeds fresh air requirements.
  • Extensive use of natural light that provides a clear, outside view to anyone working in the building.

LEED is an internationally recognized building certification system that provides a framework for integrating environmental sustainability into a building’s design, construction, operation and maintenance.

About CPW
Nestlé and General Mills established CPW as a joint venture in 1990, and today CPW is the world’s second largest breakfast cereal producer, marketing more than 50 brands – including Fitness®, Cheerios®, Nesquik® and Chocapic®.  CPW markets breakfast cereals in more than 130 countries worldwide, and holds leading market positions in a number of those countries.

For more information, contact:
Sheila Kley
General Mills