How the pandemic has changed the way we eat breakfast

The COVID-19 pandemic has upended many aspects of our daily lives, from the way we work to the ways we shop and even what and when we eat.

animated family eating breakfast

Nationwide survey results

According to a recent nationwide online survey conducted by The Harris Poll and commissioned by General Mills Foodservice, U.S. consumers are eating more breakfast foods than normal during the COVID-19 pandemic and not just in the morning hours.

The nationwide poll surveyed more than 2,000 adults in the U.S. ages 18 and over to learn how the COVID-19 pandemic has impacted their eating habits.

See some of the research highlights below.

Survey methodology

This survey was conducted online within the United States by The Harris Poll on behalf of General Mills Foodservice from Feb. 11-16, 2021 among 2,038 U.S. adults ages 18 and older. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables and subgroup sample sizes, please contact General Mills Foodservice.