Brands

Fruit Snacks

Intense snacking fun.

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Betty Crocker bright-colored, fruit-flavored snacks include:

  • Fruit by the Foot
  • Fruit Roll-Ups
  • Fruit Gushers
  • Fruit Shapes

It will be a favorite for the kids no matter which one you choose.


Years in the making

Fruit Roll-Ups tumbled into the marketplace in 1983, but research and development on the concept began in 1975.

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A trophy day

General Mills was the first major manufacturer in the fruit flavored snacks category to commit to removing artificial flavors and colors from artificial sources across its entire line.

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