Brands

Fruit Snacks

Intense snacking fun.

Betty Crocker bright-colored, fruit-flavored snacks include:

  • Fruit by the Foot
  • Fruit Roll-Ups
  • Fruit Gushers
  • Fruit Shapes

It will be a favorite for the kids no matter which one you choose.


Years in the making

Fruit Roll-Ups tumbled into the marketplace in 1983, but research and development on the concept began in 1975.

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A trophy day

When Late Night talk show host Jimmy Fallon was up for an Emmy Award, his pals made a trophy from Fruit Roll-Ups and Fruit by the Foot.

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General Mills Shop

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Whether it's apparel or kitchenware, cookbooks, costumes or toys, you'll find it at the General Mills Shop.

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