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http://www.generalmills.com/News/NewsReleases/Library/2015/January/MLK-aftermath/280ba304-3c4d-4228-9642-a59aabe7fc22
Vernon Jordan calls for renewed hope, meaningful action at the 25th Annual Dr. Martin Luther King, Jr. Holiday Breakfast
Jan 19, 2015 | Media release | More
http://minnesota.cbslocal.com/video/11040905-twin-cities-hosts-25th-annual-mlk-breakfast/
The MLK, Jr. Holiday Breakfast, in partnership with General Mills, is celebrating its 25th year. (video)
Jan 16, 2015 | WCCO TV | More
http://www.usatoday.com/story/money/business/2015/01/14/french-toast-sonic-general-mills-french-toast-crunch-food/21740791/
French toast drenched in popularity
Jan 14, 2015 | USA Today | More
http://www.bakeryandsnacks.com/Manufacturers/Cheerios-Ace-Metrix-Brand-of-the-Year-in-TV-advertising
Cheerios crowned ‘brand of the year’ in US packaged foods TV advertising
Jan 08, 2015 | Food Navigator | More
http://www.npr.org/blogs/thesalt/2015/01/03/374805752/marketers-turn-to-memories-of-sweeter-times-to-sell-cereal
Marketers turn to memories of sweeter times to sell cereal
Jan 03, 2015 | National Public Radio | More
http://seekingalpha.com/article/2784815-general-mills-stimulating-its-business-through-active-product-launches-and-cost-curtailment
General Mills: Stimulating business through product launches
Dec 29, 2014 | Seeking Alpha | More
http://www.fastcompany.com/3040219/how-cereal-fanatics-talked-general-mills-into-bringing-back-french-toast-crunch
A passionate campaign points to strong consumer nostalgia
Dec 23, 2014 | Fast Company | More