Betty’s Cookie Cam
If the thought of watching tasty cookies bake in an oven makes your holiday spirits bright, then you’re in luck.
“Baking with friends and family is a beloved holiday tradition,” said Stephanie Lensing, brand experience manager, Betty Crocker, General Mills. “We wanted to add our own festive twist to the well-known yule log fire on TV by focusing on what we know best – treats – and are excited to hear what fellow baking-lovers think.”
The Betty Crocker Cookie Cam is a one-hour reel featuring 15 different Betty Christmas cookies – here’s a sneak peek! View the full video here.
Betty’s cookie playlist
Also new this year, and just in time for the holidays, is Betty’s cookie playlist. Beginning Nov. 29 through Christmas Eve, Betty is releasing a cookie every day, including 15 new cookies, inspired by your favorite Christmas carols.
“Christmas carols and baking go hand-in-hand,” said Lensing. “Each recipe in our Betty’s Cookie Playlist was inspired by a nostalgic Christmas carol lyric. All season-long, we want to offer both easy and from-scratch Betty recipes, and inspire bakers to have fun, create and make memories during this magical time of year.”
Here’s a sneak peak of a couple new cookies that will drop on Black Friday.
Easy Spritz Flowers – “It’s beginning to look a lot like Christmas!”
Holiday Swirl Shortbread Cookies –“The prettiest sight to see…”