Dec 13, 2021
MINNEAPOLIS, Minnesota - In honor of its 100th anniversary, Wheaties is paying tribute to sports icon Michael Jordan, featuring him on the box for a historic 19th time.
Nov 08, 2021
MINNEAPOLIS, Minnesota - Continuing in its trajectory of partnering with some of the most relevant creative minds of popular culture, REESE’S PUFFS cereal is now teaming up with renowned artist KAWS. Together, they are releasing KAWSPUFFS, a new AR game, which is accessed via two limited-edition boxes designed by KAWS.
Oct 21, 2021
MINNEAPOLIS, Minnesota - Betty Crocker, the American icon who has brought joy to celebrations big and small is celebrating her centennial birthday!
Oct 14, 2021
MINNEAPOLIS, Minnesota - This winter, Lärabar has teamed up with stationery company, Paper Culture, to create original pieces of artwork that will appear on select Lärabar packaging for a limited time.
Oct 05, 2021
MINNEAPOLIS, Minnesota - General Mills is introducing a new way to be part of a tailgate with the launch of the very first virtual “homegate” through its Tailgate Nation program.
Oct 04, 2021
MINNEAPOLIS, Minnesota - Old El Paso is taking the flavor intensity up a notch this fall with its new Takis Fuego inspired Hot Chili Pepper and Lime-Flavored Stand 'N Stuff Taco Shells.
Sep 02, 2021
MINNEAPOLIS, Minnesota - REESE’S PUFFS cereal is partnering with singer-songwriter Tinashe to promote its first-ever series of music boxes – the RP-FX and RP-PRO, out now. The fan-favorite cereal and Tinashe are also partnering with Save The Music Foundation, which helps students, schools, and communities reach their full potential through the power of making music.
Sep 01, 2021
MINNEAPOLIS, Minnesota - Cinnamon Toast Crunch is announcing one epic deal for cereal fans – throughout the month of September, the beloved breakfast staple is giving away up to two million boxes via rebate of Cinnamon Toast Crunch!
Aug 20, 2021
MINNEAPOLIS, Minnesota - Box Tops for Education is teaming up with Walmart for a back-to-school partnership with the LeBron James Family Foundation to advance racial equity in education by highlighting the many ways diverse educators and school support staff can improve students' outcomes and education.
Aug 19, 2021
MINNEAPOLIS, Minnesota - From impressive one-handed backhands now to slam dunk baskets, the Old El Paso™ #MessFreeChallenge is migrating from the tennis court to the basketball court in its new Slam Dunk avatar to take on food insecurity in the United States and Canada.
Aug 11, 2021
MINNEAPOLIS, Minnesota - Cinnamon Toast Crunch is launching an exclusive sweepstakes – made just for teens – that promises free cereal and premium swag via a Cinnamon Toast Crunch package delivered right to their door.
Aug 05, 2021
MINNEAPOLIS, Minnesota - As we return to normal routines and busy schedules, Pillsbury is helping create special moments with the introduction of six new products that provide convenient, home-baked shortcuts to bring families together in the kitchen and around the dinner table.
Jul 27, 2021
MINNEAPOLIS, Minnesota - FaZe Clan, the world’s most prominent and influential gaming organization, announces a partnership with Totino’s Pizza Rolls, the delicious, poppable and baked-to-a-golden-finish hot snack, that's made in gaming heaven.
Jul 19, 2021
MINNEAPOLIS, Minnesota - As the world speeds up again and life returns to a sense of normalcy, it is important to take a moment for yourself. Oui by Yoplait believes everyone deserves to take time to enjoy the French approach to eating and living, which revolves around pausing to appreciate the joy of a moment.
Jul 13, 2021
MINNEAPOLIS, Minnesota - America’s number-one cereal brand is celebrating 80 years of putting whole grain oats on millions of breakfast tables every morning by reintroducing its original name and packaging: Cheerioats.
Jul 12, 2021
MINNEAPOLIS, Minnesota - Old El Paso is helping families take mealtimes to the next level with its delicious, convenient Tex-Mex meal kits, sauces and tasty new rice dish.
Jul 06, 2021
MINNEAPOLIS, Minnesota - General Mills (NYSE: GIS) today announced that it has completed the acquisition of Tyson Foods’ (NYSE: TSN) pet treats business for $1.2 billion in cash.
Jun 08, 2021
MINNEAPOLIS, Minnesota - To mark its 100-year anniversary, Wheaties is continuing its tradition of recognizing athletes for their achievements on and off the field by dropping a limited-edition Century Box Series starting with The Greatest: Muhammad Ali.
May 27, 2021
MINNEAPOLIS, Minnesota - This Memorial Day weekend in the U.S. is extra special for many, it is not just the official start of grilling season, but also the first time that many friends and families will be gathering in more than a year.
May 25, 2021
MINNEAPOLIS, Minnesota - On the heels of announcing the first plastic snack bar wrapper to be approved by How2Recycle as store drop-off recyclable for its iconic Crunchy granola bar, Nature Valley is teaming up with eco-friendly actor and activist Zac Efron and Down to Earth to raise awareness about store drop-off recycling.
May 17, 2021
TORONTO - With the Olympic Games less than 70 days away, Cheerios is rallying Canadians to ‘Be The Cheer’ and support Team Canada.
May 14, 2021
MINNEAPOLIS, Minnesota - General Mills (NYSE: GIS) today announced that it has entered into a definitive agreement to acquire Tyson Foods’ (NYSE: TSN) pet treats business for $1.2 billion in cash in a transaction that provides an estimated tax benefit of $225 million, equating to an effective purchase price of $975 million.
Apr 27, 2021
MINNEAPOLIS, Minnesota - Just in time for spring, :ratio introduces new :ratio PROTEIN, a high protein dairy snack to help consumers as they kickstart their health routines. :ratio PROTEIN has the most protein in the yogurt aisle in a single serve cup, packed with 25G of protein and 3G of sugar.
Apr 13, 2021
MINNEAPOLIS, Minnesota - 301 INC, the venture capital arm of General Mills, is leading a multistage investment of up to $20 million in Pots & Co.
Mar 10, 2021
MINNEAPOLIS, Minnesota - Pillsbury is taking up residence in the cookie aisle for the first time ever – and the baking is already done. The new line of Soft Baked Cookies are ready to eat out of the package as soon as you get them home (or even in the car if you just can’t wait).
Mar 03, 2021
MINNEAPOLIS, Minnesota - Driven by the belief that the kitchen is the original lab, where culinary science and personal expression fuel confidence and creativity in all makers, Betty Crocker introduces the BettyLab.
Mar 02, 2021
MINNEAPOLIS, Minnesota - EPIC, the snack brand with a mission to improve the lives of animals, support human health, and help heal the land, debuts its first bar made from beef raised using practices to reduce carbon emissions.
Feb 17, 2021
MINNEAPOLIS, Minnesota - With St. Patrick’s Day celebrations going virtual this year, Lucky Charms is making sure they are just as magical! The introduction of limited-edition Green Milk Turn Lucky Charms cereal and new family activities, like Lucky’s CharmWorld by CANDY LAND game, are providing new traditions for parents seeking magical moments at home leading up to the holiday.
Feb 16, 2021
MINNEAPOLIS, Minnesota - Nature Valley is leading the charge to a more recyclable future and today, launches the first plastic film wrapper designated as Store Drop-Off recyclable by How2Recycle® with the brand’s iconic Crunchy granola bar.
Jan 29, 2021
MINNEAPOLIS, Minnesota - Wheaties revealed today that Tommie Smith, a racial equality activist and record-breaking track and field star, will be honored with a limited-edition Wheaties box coming this April.
Jan 28, 2021
MINNEAPOLIS, Minnesota - Betty Crocker is releasing its line-up of new seasonal products to meet demand for whimsical, easy and delicious treats. Highlights include Dunkaroos Frosting, Cupcake and Giant Cookie Kits and can be found at grocery retailers across the U.S. beginning in February.
Jan 25, 2021
MINNEAPOLIS, Minnesota - America’s number-one cereal brand is bringing back happy-heart shapes to Honey Nut Cheerios and original yellow-box Cheerios, along with new additional flavors including Blueberry, Chocolate and Cinnamon starting in late January.
Jan 11, 2021
MINNEAPOLIS, Minnesota - In honor of National Milk Day, General Mills and got milk? are sharing some fun facts on how this dynamic duo delivers a winning combination.
Jan 11, 2021
MINNEAPOLIS, Minnesota - Nature Valley, the No. 1 granola bar brand in the world*, is launching Protein Crunch bars, a bar that uniquely features a creamy, crunchy texture with 10 grams of great-tasting protein – making it unlike many other snack bar options.
Jan 06, 2021
MINNEAPOLIS, Minnesota – Nature Valley and the National Park Foundation (NPF) announced today the completion of a three-year project to restore access to 10,000 miles of national park trails.
Jan 05, 2021
MINNEAPOLIS, Minnesota - Today, two icons, General Mills Big G cereal and got milk?, announced a historic partnership designed to deliver even more fun along with the essential nutrition people need to fuel their mornings.
Dec 18, 2020
MINNEAPOLIS, Minnesota - Stemming from consumer excitement and engagement on TikTok, Cheerios has remade an iconic holiday ad that originally aired in 1999. The ad acknowledges that while this year’s holiday season will be different, it is more important than ever to connect with your loved ones.
Dec 15, 2020
MINNEAPOLIS, Minnesota - At a time when many things in the world remain uncertain, food banks continue to be a lifeline for families when it comes to putting food on the table.
Dec 01, 2020
MINNEAPOLIS, Minnesota - Breakfast just got more fun, delicious, and educational with the launch of Sesame Street Cereal, made by General Mills.
Nov 30, 2020
MINNEAPOLIS, Minnesota - While this holiday season is sure to be anything but traditional, Chex cereal has unveiled new recipes that will bring some extra cheer to 2020. The holiday party staple ingredient has teamed up with Chrissy Teigen and John Legend, who know the keys to a good celebration, to deliver some serious cooking inspiration.
Nov 09, 2020
MINNEAPOLIS, Minnesota - To help military families transitioning back to civilian life thrive and make new memories together, Pillsbury has partnered with nonprofit Operation Homefront to provide “The Welcome Home,” a rent-free, Atlanta-based transitional home for military families, starting with Trevor, Brittany and their young son.
Nov 02, 2020
MINNEAPOLIS, Minnesota - What began as a new product launch for Old El Paso Tortilla Pockets in Australia has turned into a global match between leading tennis players, and the winner is local food banks.
Oct 15, 2020
MINNEAPOLIS, Minnesota - General Mills announced today a surprise giveaway for fans of its Monster Cereals.
Oct 07, 2020
MINNEAPOLIS, Minnesota - Wheaties announced today that LeBron James, one of the greatest basketball players of all time, will be the next athlete to adorn the cover of the iconic orange box.
Sep 29, 2020
MINNEAPOLIS, Minnesota - In today’s distanced world – getting kids moving isn’t as easy as it sounds. That’s why Yoplait is teaming up with Jennifer Lopez to inspire families to move together with “It’s Yoplaitime.”
Sep 22, 2020
MINNEAPOLIS, Minnesota - Progresso Toppers are a new, no-mess way to enjoy Progresso's classic soups with tasty toppings for an extra crunch.
Sep 21, 2020
MINNEAPOLIS, Minnesota - Your favorite flavors from childhood have returned, with Cocoa Puffs, Golden Grahams, Cookie Crisp and Trix bringing back the taste and shapes that ruled your Saturday mornings in the 80s.
Sep 21, 2020
MINNEAPOLIS, Minnesota - Today, EPIC Provisions unveiled the results of a national survey it conducted to understand how Americans are faring in the new work-from-home environment that is dominating 2020 due to the COVID-19 pandemic.
Sep 15, 2020
MINNEAPOLIS, Minnesota - General Mills is launching :ratio - an entirely new keto friendly product line that marks the food company’s first keto-focused product.
Sep 02, 2020
MINNEAPOLIS, Minnesota - On Wednesdays, we eat pink! To celebrate Paramount Pictures’ enduringly popular teen comedy Mean Girls, Pillsbury Toaster Strudel is getting a makeover with the launch of its limited-edition Mean Girls Toaster Strudel, featuring pink icing in collaboration with the iconic film – and it’s so fetch!
Aug 24, 2020
MINNEAPOLIS, Minnesota - The magic is back. That’s right – for the first time ever, Lucky Charms fans can now enjoy a pouch of magically delicious Just Magical Marshmallows.
Aug 18, 2020
MINNEAPOLIS, Minnesota - General Mills announced today a voluntary national recall of 14 ounce cans of Progresso Organic Chicken Noodle Soup.
Aug 04, 2020
MINNEAPOLIS, Minnesota - Today, Old El Paso is hosting the inaugural Taco Tuesday meal at the LeBron James Family Foundation’s I PROMISE Village in Akron, Ohio, marking the start of an official partnership rooted in a shared mission to bring families together.
Jul 30, 2020
MINNEAPOLIS, Minnesota - General Mills Foodservice announces the return of the Neighborhood to Nation Restaurant Recipe Contest that will award $100,000 to U.S. restaurants and food trucks.
Jul 28, 2020
MINNEAPOLIS, Minnesota - Nature Valley, the No. 1 granola bar brand in the U.S.*, is launching Packed, a sustained energy bar that uniquely features three textures – creamy, crunchy and chewy – making it unlike many other snack bar options.
Jul 27, 2020
MINNEAPOLIS, Minnesota - This summer, Pillsbury is helping families create even more memories with its beloved variety of refrigerated cookie and brownie dough that is now ‘safe to eat raw,’ as marked by a seal on packaging, or baked, as always.
Jul 08, 2020
MINNEAPOLIS, Minnesota - Oui by Yoplait is paying homage to its French style roots by launching the Oui Heritage Workshop, a four-part crafting series to celebrate its limited-edition Heritage Collection, a line up of three uniquely designed glass pots inspired by different aspects of French heritage.
May 20, 2020
AUSTRALIA - Today, Latina Fresh Australia announces it will donate freshly produced filled pasta to Foodbank Australia. This equates to 45,000 meals and has been made specifically for the organization.
May 18, 2020
MINNEAPOLIS, Minnesota – Ready, aim, ZORCH! Back by popular demand, Chex Mix is launching Chex Quest HD, a new, high-definition version of the fan-favorite video game, Chex Quest, available to play on the online gaming platform, STEAM, for free.
May 04, 2020
MINNEAPOLIS, Minnesota – During Teacher Appreciation Week, Chance the Rapper will shine a light on teachers like never before through “The Twilight Awards,” a special award show to recognize and thank teachers for all they do each and every day.
May 04, 2020
TORONTO – The COVID-19 crisis is putting unprecedented demand on Canada’s food banks. To help raise awareness, donations and to say thanks to those working so hard, Cheerios and its Canadian Olympic athlete partners are shifting the cheers that were originally destined for the athletes onto Canada’s frontline food bank heroes.
Dec 11, 2019
MINNEAPOLIS, Minnesota – America’s favorite cereal is adding happy heart shapes to Honey Nut Cheerios and original yellow-box Cheerios to help bring the heart health conversation to the forefront in a fun, light-hearted way.
Dec 05, 2019
MINNEAPOLIS, Minnesota – Cinnamon Toast Crunch is answering fans’ fervent calls for Cinnamilk by joining forces with beloved dessert company Milk Bar.
Dec 03, 2019
MINNEAPOLIS, Minnesota – Oui by Yoplait, the premium French-style yogurt crafted in a glass jar, today was recognized as a “Breakthrough Innovation” in Nielsen’s 2019 Breakthrough Innovation Report.
Oct 14, 2019
MINNEAPOLIS, Minnesota – Totino’s, maker of pizza rolls, unveiled its plans today to launch an exclusive, limited-edition ASTRO Gaming headset.
Sep 27, 2019
MINNEAPOLIS, Minnesota – Totino's proudly teams up with the celebrated Call of Duty franchise, in advance of the highly anticipated Call of Duty: Modern Warfare launch.
Sep 16, 2019
MINNEAPOLIS, Minnesota – General Mills announced today a voluntary national recall of five-pound bags of its Gold Medal Unbleached All Purpose Flour with a better if used by date of September 6, 2020.
Aug 26, 2019
MINNEAPOLIS, Minnesota - General Mills Foodservice announces that Kevin Brown, executive chef of SELECT Restaurant in Spartanburg, South Carolina, is the grand prize winner in the 5th Annual Neighborhood to Nation Recipe Contest, which celebrates independent family or “neighborhood” restaurants and food trucks and the one-of-a-kind dishes that reflect their local flavor.
Aug 06, 2019
MINNEAPOLIS, Minnesota - Doubling the reasons and recipes to celebrate, General Mills Foodservice announces the 10 Regional Winners in its 5th Annual Neighborhood to Nation™ Recipe Contest, which doubled the number of independent family or “neighborhood” restaurant and food truck winners who will share in more than $200,000 in cash and prizes.
Aug 01, 2019
MINNEAPOLIS, Minnesota — Today Wheaties, in partnership with Serena Williams, announced the release of a commemorative limited-edition box featuring the four-time world champion U.S. women’s national soccer team (USWNT), as they kick-off their Victory Tour this Saturday, August 3.
Jul 29, 2019
MINNEAPOLIS, Minnesota – There’s no denying it, Fiber One Brownies had some work done and look better than ever! So, it only makes sense for the brand to reveal its makeover with the release of an original song and music video that is all about getting “work done.”
Jul 24, 2019
MINNEAPOLIS, Minnesota – After 23 years of clipping Box Tops, people across America can now ditch the scissors for their smart phones, earning cash for schools with the simple push of a button.
Jul 17, 2019
MINNEAPOLIS, Minnesota – This summer, Cinnamon Toast Crunch is celebrating its new look and Cinnamojis by inviting fans to feed their senses with the launch of the Cinnaverse Experience. Designed to bring the best parts of Cinnamon Toast Crunch – taste, sight, smell and feel – to life, the cereal brand is offering a free mind blowing and deliciously fun interactive experience.
Jul 08, 2019
MINNEAPOLIS, Minnesota – There is a lot to love about this can’t miss lineup of new products from General Mills. Nature Valley Wafer Bars, LÄRABAR plant-based Protein bars and EPIC Provisions Rise & Grind morning-inspired bars are among some of the newest items set to hit shelves this summer.
Jun 25, 2019
MINNEAPOLIS, Minnesota - Wheaties announced today that Serena Williams, one of the world’s top and most decorated tennis players, will be the next athlete to adorn the cover of Wheaties iconic orange box.
Jun 18, 2019
RICHMOND, Indiana - Blue Buffalo, the nation's largest natural pet food brand, announced yesterday the opening of its newest manufacturing plant, a $200 million facility in Richmond, Indiana. Part of the General Mills family of brands, Blue Buffalo products are made with natural ingredients and specifically formulated to provide dogs and cats with superior nutrition.
Apr 30, 2019
MINNEAPOLIS, Minnesota - Honey Nut Cheerios has crowned the winner of its first-ever Good Rewards program, with Michael B. Jordan claiming the top prize of $100,000 on behalf of Feeding America, the nation's largest domestic hunger relief organization leading the charge to help end hunger in our country. The American Society for the Prevention of Cruelty to Animals (ASPCA) received $50,000, and the Gronk Nation Youth Foundation received $25,000 as the second and third place charity beneficiaries of Good Rewards.
Apr 10, 2019
MINNEAPOLIS, Minnesota - Cascadian Farm, a pioneer in the organic food movement, is working to advance climate-beneficial foods with the launch of its small-batch, limited-edition Honey Toasted Kernza® cereal.
Mar 18, 2019
MINNEAPOLIS, Minnesota - Lucky Charms announced today the return of the Lucky Charms Marshmallow Only Promotion, awarding 15,000 limited-edition boxes of marshmallow only cereal to fans across the U.S.
Mar 05, 2019
AUSTIN, Texas - EPIC Provisions, the snack brand on a mission to make humanely raised, animal-based superfoods, announced several new offerings including the new Rise & Grind morning-inspired bar line and new flavors across EPIC's pork skin, snack strip, and performance bar lines.
Feb 25, 2019
MINNEAPOLIS, Minnesota - After reviewing thousands of tasty recipe entries, the representatives at Pillsbury recognized four category winners in the 49th Pillsbury Bake-Off Contest and awarded the Grand Prize to Melissa Jollands of Hudsonville, Michigan, for her delicious, pub-style Dublin Cheeseboard-Stuffed Appetizer Bread recipe and the cherished memories that inspired it.
Jan 23, 2019
MINNEAPOLIS, Minnesota – General Mills announced today a voluntary national recall of five-pound bags of its Gold Medal Unbleached Flour with a better if used by date of April 20, 2020.
Jan 15, 2019
MINNEAPOLIS, Minnesota – Fiber One is expanding its cereal portfolio with the launch of Fiber One Strawberries and Vanilla Clusters, available in retailers nationwide beginning this month.
Dec 06, 2018
MINNEAPOLIS, Minnesota – To celebrate the holiday season, the iconic Pillsbury brand is not only warming ovens, but also hearts with the release of the first-ever Pillsbury Ugly Christmas Sweater holiday line.
Nov 05, 2018
MINNEAPOLIS, Minnesota – Yoplait, makers of Yoplait original-style yogurt and Go-GURT, is giving fans a chance to turn up the fun on family game night.
Oct 22, 2018
AUSTIN, Texas – EPIC Provisions, the mission-based snack brand known for its humanely-raised, animal-based foods that improve the welfare and management of those animals, today underscored its commitment to advancing regenerative agriculture by debuting the first product to feature the science-based Land to Market™ Ecological Outcome Verification (EOV) seal.
Oct 02, 2018
MINNEAPOLIS, Minnesota – Honey Nut Cheerios announced the launch of Good Rewards - a fun, interactive, family-friendly program meant to encourage people to pay it forward by collecting 'Buzzcoin' for their team.
Oct 01, 2018
MINNEAPOLIS, Minnesota – After receiving thousands of social media comments, mentions and requests for the return of the iconic cereal shape, Trix is officially announcing the return of the 90s favorite – Classic Trix Fruity Shapes.
Sep 04, 2018
MINNEAPOLIS, Minnesota – To kick off this football season, Wheaties announced today that Seattle quarterback Russell Wilson will adorn the coveted orange box.
Aug 21, 2018
BERKELEY, California - Annie's Inc., known for its beloved Cheddar Bunnies, announces the launch of Gluten-Free Cheddar Bunny Tails – a delicious, crispy cracker made with real cheddar cheese and gluten-free goodness.
Aug 08, 2018
MINNEAPOLIS, Minnesota – The 49th Pillsbury Bake-Off® Contest is officially open to home cooks nationwide and invites them to imagine the possibilities with Pillsbury.
Jul 17, 2018
MINNEAPOLIS, Minnesota - Oui by Yoplait – the French style yogurt sold in a glass pot – has released a new petite way to enjoy the remarkable taste, texture and simplicity Oui fans know and love. New Oui by Yoplait Petites will be sold in pairs of small 3.5 oz. glass pots and will be available in four indulgent flavors including Sea Salt Caramel, Chocolate with Shavings, Dark Chocolate Raspberry and Caramelized Apple, each sure to satisfy any sweet craving.
Jul 09, 2018
AUSTIN, Texas – EPIC Provisions, the snack brand on a mission to make humanely-raised, animal-based foods that improve the welfare and management of those animals, debuts EPIC Performance, a new line of premium non-GMO protein bars made from cage-free egg whites, nuts, and dried fruit.
Jul 05, 2018
MINNEAPOLIS, Minnesota – Cereal lovers can now get their hands on a free family-size box of Honey Nut Cheerios, with a qualifying purchase, in honor of Amazon Prime Day and the Cheerios mission to make good go round.
Mar 08, 2018
ANAHEIM, California – Cascadian Farm, a pioneer in the organic food movement, and parent company General Mills, announced a five-year $125,000 contribution to Grain Millers to support soil health research on oat farms in the Upper Midwest. Research findings and best practices will be shared at field day events to help advance environmental and economical outcomes for farmers.
Jan 30, 2018
Nature Valley granola bars, with a long history of supporting and protecting America's national parks, today announced an extension of that support. Nature Valley will partner with the National Park Foundation (NPF), the official nonprofit partner to the National Park Service, for the Find Your Park/Encuentra Tu Parque movement. Nature Valley's support includes a three-year commitment and a donation of up to $3 million.
Jul 20, 2017
This summer, General Mills and Box Tops for Education™ surveyed nearly one thousand American parents to identify which activities and snacks families are enjoying most during the dog days of summer. The detailed survey concluded families are most interested in simple, outdoor activities and unexpected road trips with the right mix of snacks and fun in the sun. However, findings show the food enjoyed most varies by region.
Jul 12, 2017
NEW YORK - General Mills executives updated investors and analysts on its global priorities for fiscal 2018 at the company’s annual Investor Day event at the New York Stock Exchange.
General Mills CEO Jeff Harmening, who transitioned to the role June 1, said the company remains committed to its Consumer First strategy and will look to global prioritization to unlock growth opportunities including opportunities in e-commerce.
Jun 21, 2017
General Mills today announced that Ivan Pollard has been named global chief marketing officer (CMO), effective July 10, 2017. Pollard will report to Jeff Harmening, chief executive officer and be accountable for establishing the company’s first global marketing and media planning function responsible for marketing strategies, connections planning, and building organizational capabilities globally.
Jan 10, 2017
General Mills unveiled a host of new products rolling out this month addressing a range of modern snacking trends around the world. From Annie’s organic popcorn to Yoplait Custard to Nature Valley Granola Cups to great new flavors of Häagen-Dazs ice cream, General Mills has a solid line up of new products that are aligned with growing consumer interests.