Company

Ivan Pollard

Chief Marketing Officer

  • Education

    Nottingham University, B.S., physics

Ivan Pollard is Global Chief Marketing Officer for General Mills and he is working to help refine the marketing philosophies and practices for General Mills in bringing its powerful portfolio of brands to life in ways that disproportionately grow our business. This will involve identifying the smartest ways to engage consumers, customers and constituents with our content, conversations, experiences and transactions all around the world with “remarkably modern marketing.”

Pollard joined us in 2017 from The Coca-Cola Company. During his time at Coca-Cola, Pollard was responsible for developing strategies to more effectively deploy over $2 billion media spend around the world and instituted new data driven approaches to connections planning, management of digital platforms, media, sponsorships, and content creation.

Prior to joining Coca-Cola, Pollard was a Global Partner in Naked Communications, the world’s largest connections planning company, and had leading roles in global agencies such as DDB Needham and Wieden+Kennedy. He has worked on businesses like Nike, Star Wars, Vodafone, Microsoft, adidas and The Guardian Newspaper. Oh, and Coca-Cola.

Originally from England, Pollard holds a Bachelor of Science degree in Physics from the University of Nottingham which helps with his unicycling.